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Hello my name is Awesome: How to Brand & Name your Products so they Stick

Speakers:

Alexandra Watkins
Eat My Words

What makes a brand name stick versus fall flat? In this session, brand naming expert Alexandra Watkins will help entreprneuers craft product and brand names that help them stand out. From Google to Frito-Lay, Alexandra's clients have her on speed dial because they consistently deliver fresh, unexpected, love-at-first-sight company names, product names and taglines.